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SM Cinema, in partnership with Nissan Motor Philippines, Inc. (NMPI), gives Filipinos one more reason to enjoy watching movies – the “Box Office Wheels” promo.

Bringing the movie-watching experience to a whole new level, the biggest cinema exhibitor will give customers a chance to take home one of this year’s hottest rides – up for grabs are three Nissan Sentra 1.6L units and a Nissan Grand Livina Elite.

“Box Office Wheels” is open to all Smart, Talk N Text, Addict Mobile, Globe, TM and Sun subscribers. To join the raffle, register by texting: SM REG send to 2966.To earn an entry to the raffle, participant must text the unique transaction code found at the lower portion of your SM Cinema movie ticket. One transaction code is equal to one raffle entry. Double up your chances of winning by purchasing IMAX movie tickets.

Drive home with a brand new car with upcoming blockbuster movies like Harry Potter 7 Part 1, The Chronicles of Narnia: Voyage of the Dawn Treader, and Tron Legacy. The “Box Office Wheels” promo will run until January 22, 2011.

“For years, we are just two separate companies working in different industries, but sharing the same recognition – we are both known as two of the strongest brands when it comes to providing quality in terms of our products and service,” NMPI President and CEO Allen Chen said.

Undoubtedly a household name when it comes to fun and entertainment, SM Cinema has made a mark in the movie-watching habit of every Filipino with its more than 200 cinemas all over the country – and still growing. Nissan on the other hand, has been known for defining “fun-to-drive” quality in vehicles, offering a diverse lineup of automobiles that suit different needs and complement various lifestyles of Filipino drivers and passengers alike.

“For us at Nissan, fun is a winning combination of style, functionality and comfort, taking into consideration the elements from the outside – bold and handsome exterior design – and inside – power, acceleration, handling response and even sound – all leading to the ultimate driving experience. Nothing says ‘fun to drive’ than the vehicles we will give out for the “Box of Wheels” promo – the Nissan Grand Livina and Nissan Sentra 1.6L.” Mr. Chen said.

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