In providing added convenience for Filipinos overseas, Honda Cars Philippines, Inc. (HCPI) partners with UnionBank of the Philippines (UBP) for its car remittance program. Honda and UnionBank recently signed a Memorandum of Agreement in bolstering the Honda CAREmittance program that provides Filipinos abroad online access when buying a brand new Honda vehicle for their dear families here in the Philippines.

“Ever committed in providing sheer customer satisfaction, the addition of UnionBank of the Philippines to the program’s existing partners, Bank of the Philippine Islands, Rizal Commercial Banking Corporation and Banco de Oro, offers added option and convenient access to more remittance centers.” said Mr. Hiroshi Shimizu, Honda Cars Philippines, Inc.’s President and General Manager.

“UnionBank is honored to be Honda’s key partner in its CAREmittance program which is designed to help OFW’s enjoy the fruits of their labor. Being the first of its kind in the automotive industry, Honda CAREmittance complements UnionBank’s established credentials as a leading technology-driven bank.” said Mr. Genaro Lapez, UnionBank’s Executive Vice President for Consumer Finance.

To avail of the program, simply visit www.hondaphil.com and fill out the CAREmittance Application form located within the CAREmittance link. Purchases may be made through cash or financing payment terms. For financing applications, just submit online the completely accomplished application form, together with Employment Certificate, Income Tax Return and Remittance Receipt. Once approved, applicant may send payment through BPI Express Remittance Centers, RCBC Telemoney Centers, BDO and now UnionBank Remittance Centers located in key cities around the globe.

Successful CAREmittance applications shall receive a special package that includes free 3-yr. LTO registration, Hydrophilic Paint Protection, Platinum Tint, seat cover, floor mat and other premium items.

Leading the contract signing ceremonies are Mr. Hiroshi Shimizu, Honda Cars Philippines, Inc. President and General Manager and Mr. Genaro Lapez, UnionBank of the Philippines Executive Vice President for Consumer Finance.

Since the program started in 2006, Honda CAREmittance has received warm response from the market and has converted inquiries into over one thousand successful deliveries. Honda CAREmittance Program eliminates distance barriers and offers ease of application in our fast-paced times. Through this pioneering program, Filipinos overseas can buy a Honda vehicle from across the miles.

Your family deserves no less than a Honda. Log on to www.hondaphil.com and give your loved ones the best gift through Honda CAREmittance. For more information, you may call 857-7200 local 392 or email caremittance@hondaphil.com.



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A year after being named “Green Ambassador” of the 2008 Beijing Olympics, Chery Automobile, strengthens its commitment to the preservation of the environment.

For eight (8) consecutive years, Chery ranks no.1 in the aspects of auto production, sales and Research & Development (R&D), as well as in the field of Electric Vehicle (EV) and development of new-energy vehicle in China.

Globally, Chery’s commitment to safeguard the environment, as well as its responsible corporate, is manifested through manufacturing fuel-efficient and environmental-friendly products. Likewise, it has continuously addressed environmental issues, particularly in the areas where it operates.

The exclusive distributor of Chery cars in the country, Iseway Motors Phils., Inc. (IMPI), continues it promise to offer environment-friendly, affordable and fuel-efficient vehicles to Filipino motorists.

According to Mr. Tito Yupangco, Dealership Network Manager of IMPI, “Chery’s subcompact car, the QQ has been a consistent bestseller in China and in the Philippines because the car not only gives you fuel efficiency benefits.” He adds, “The QQ is reasonably priced and comes with an eye-catching style, coupled with functional and safety advantages.”

The QQ’s design is ideal for travelling, providing stability because of minimal wind resistance on the body contour. Halogen driving lamps come in standard to enable safe driving, especially during the night. Other features include the stabilizer bar or strut bar, which is perfect for maneuvering. Under the hood lies the double overhead cam engine, which delivers combustion efficiency and optimum fuel economy. Capable of producing 52 ps @ 0.8 li engine and 68 ps @ 6000 rpm for 1.1 li engine, the QQ offers a free-spirit driving experience, while delivering fuel efficiency.

Mr. Yupangco said, “We, at IMPI, are also developing company-wide efforts with SM towards a greener future,” shares Mr. Yupangco. He continues, “At present, we have a tie-up with SM’s Leisure Center for the Chery Cup that customers of SM and Chery must look forward to.” He adds, “It will definitely be a fun-filled event for a good cause.”

With the busy world-motorist’s concerns in mind, Chery has devised long-term developments of fuel-saving and environment-protection vehicles as its orientation. These efforts will contribute to the healthy and sustainable development of the Chinese auto industry and to the world’s motoring realm.

Chery aims to offer the Filipino market fuel-efficient and economically-priced vehicles, exuding innovative engineering design and manufacturing quality. It is backed up by 10 dealerships and another 8 authorized service providers with a re-strengthened parts network nationwide to provide periodic maintenance service.

For more information, visit or contact any Chery dealership nationwide or log on to www.cheryiseway.com.



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Toyota Motor Philippines Corporation brings a fresher, sportier image for the country’s best selling sedan and SUV with the introduction of the New TRD Vios and Fortuner Accessories. Experience the best of both worlds with looks that inspire envy and performance that delivers the rush and edginess of the racetrack. TRD accessories are designed to fulfill every motorist’s passion for spirited driving. TRD accessories composing of aero parts, alloy wheels and suspension sets will be available in the Philippine market beginning December of 2009.


TRD Design Concept


The new Vios and Fortuner TRD accessories perfectly fuse sporty and trendy without compromising sophistication in its new aero parts design. The sleek contours of each aero skirt compliment the fun and outgoing lifestyle of the modern Filipino auto enthusiast -- a lifestyle that shuns the ordinary and craves the exciting!

Made from high grade polyurethane (PUR) rubber, TRD aero parts are designed for flexibility that is perfect be it for high speed driving or just for easy cruising. The material has also been tested to withstand extreme weather conditions. So whether it’s the looks you’re aiming for, or the attitude that comes with it, these new TRD accessories are sure to deliver the job.

Complete the exterior upgrade with new TRD alloy wheels available in 15” for the Vios and 18” for the Fortuner. These sporty rims in gun metallic are sure to breathe a distinctive flair to the vehicle.

TRD Performance

And since TRD is all about function and performance, special TRD suspensions have been designed to upgrade every ordinary drive into a great riding experience!

Enjoy a more fun and thrilling journey with TRD suspensions enhancing the Vios and Fortuner’s handling performance. Experience maximum stability and less body roll when turning at corners. TRD suspensions lower down the vehicle giving it optimum traction and improved centre of gravity. And since these are not your typical stiff race car suspensions, the new TRD springs and shock absorbers bring you all the fun without sacrificing riding comfort.

Applicability and Pricing

The new TRD accessories are applicable to all Vios and Fortuner variants.

Vios TRD aero parts package consisting of the Front, Rear, Side Skirts, TRD Emblem and Muffler Cutter is at 93,500. Vios TRD suspension set is at 49,500. And the Vios wheels package consisting of 15” alloy wheels and TRD centre caps sell at 51,500.

Fortuner TRD accessories are also available in the same packages. The Fortuner TRD aero package comprised of the Front and Rear Skirts, Side Step Covers, Roof Spoiler, Muffler Cutter, TRD Sticker and TRD Emblem is at 119,500. The Fortuner TRD suspension set sells at 47,300. While the 18” TRD alloy wheels set with centre caps is available at 110,700.

Welcome to the wild and furious world of TRD. Join the team! Visit your nearest Toyota dealer for more information.



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The Honda City is the country’s subcompact sedan of choice not only for the motoring critics but the general public as well. Winning back-to-back recognition from two premier award giving bodies in the motoring realm, the introduction of the 3rd generation City early this year is a ground-breaking treat for the industry.

The Honda City is named the subcompact sedan of the year during the 5th Auto Focus People’s Choice Awards (AFPC) and the Car of the Year Awards (COTY). These awards groups aim to assist consumers in making a sound choice when purchasing a vehicle.

From July to September of this year, AFPC empowered the general public to vote for their favorite automobiles. AFPC winners were determined by tallying all votes generated from online, newspaper, magazine and radio polls. AFPC has been running its search for the most popular and most appealing automobiles in the market for five years now.

Meanwhile last October, the Car Awards Group Inc. composed of motoring journalists from print and broadcast media conducted qualitative and quantitative tests on qualified vehicles. Tested models included newly launched models with major modifications and those with upgrades that have effect on the power train, drive train or suspension.

“These recognitions are very dear to us because these attest the local market’s warm appreciation of the third generation City. Year 2009 is indeed very significant for the City. The third generation City has not only been introduced at the onset of the year but is also on its way in setting a new sales milestone. With City sales averaging to 3,400 units per year, the new City already hit more than 8,000 sales mark with still one month to go before the year ends. We thank our dear customers and the motoring media for their nonstop support.” said Mr. Hiroshi Shimizu, President and General Manager of Honda Cars Philippines, Inc.

The third generation City presents cutting-edge design and technologies that set new standards in it class. It bears sleek and powerful stance, spacious interior with advanced audio system and comes equipped with the i-VTEC engine technology. Merging modernism with practicality, the City simply changes the rules on how subcompacts should be like.

Honda has earned good reputation for its unceasing quest to improve its products and services. The birth of the first generation City in 1996 was Honda’s response to the growing demand for automobiles in the Asian market.

Through the years, the City’s over-all value for money package gained worldwide market acceptance as it came loaded with functionality features while keeping maintenance and fuel consumption costs low.

Such key strengths paved way for the 3rd generation City to reach beyond Asia and Oceania and advance to the Middle East, Europe and Latin America.

To know more about the award-winning City, visit any of Honda’s 26 authorized dealerships in the country. Be smart and schedule a testdrive.



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Cites 14 winners who continue to “Drive History”

Ford Group Philippines (FGP) awards 14 outstanding works in the 2009 Henry Ford Awards (HFA), the country’s premier award-giving body for excellence in automotive journalism. The HFA forms part of the commitment of Ford Group Philippines to give due recognition to journalists who have supported the automotive industry by providing consumers with accurate news reports and information.

In the photo Ford executives, Rick Baker, President, Ford Group Philippines (7th from the Left), Neal McCarthy, Corporate Communications Director of Ford Asia Pacific and Africa (6th from Left), Steven Tan, Vice President for Marketing and Sales (5th from Left) , Dave Macasadia, VP for Customer Service Operations (12th from the left) and Anika Salceda, AVP for Corporate Communications (2nd from the Left) joins the 2009 HFA Winners namely: (from Left to Right) Mike Potenciano and Lindy Pellicer-Magnaye of Turbo Time, Eggay Quesada of StoplightTV, Tet Andolong of Business Mirror, James Deakin of C! Magazine, Dinzo Tabamo, Paulo Subido, Vernon Sarne and Alfred Mendoza of Top Gear, Ulysses Ang of Philippine Star, Chris Van Hoven, Ronald de los Reyes of AutoReview, and Popong Andolong of Business Mirror.

Now on its ninth year, the HFA is unparalleled in its efforts to recognize excellent automotive print, broadcast, on-line reportage and photography, awarding work not only specific to Ford and Mazda vehicles, but also those of other car manufacturers and the automotive industry in general.

“We recognize the key role that our friends in the automotive media have played and continue to play in growing our business in the Philippines. Alongside us, they each have built their careers with the ups and downs of the industry -- their insights and voices contributing to shaping the automotive landscape of the country. Acknowledging this, we have chosen ‘Drive History’ as our theme for this year's awards, to celebrate these individuals as well as our long-standing and continued partnership with them,” said Ford Group Philippines President Rick Baker.



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De La Salle University students out to make a mark in the field of solar energy technology could not have chosen a better partner to build SINAG. SINAG, the Philippines’s first solar car, was developed by dedicated and talented university students, in cooperation with what has become the Philippine Solar Car Society.

The story of SINAG is nothing short of phenomenal. A group of engineering students from De La Salle University, armed with sheer vision, intelligence and skill, supported by some of the country’s biggest companies, ventured into uncharted territory, by proposing to build the first Philippine solar car. But more than building merely a showpiece, the group also aimed to run the car in the punishing World Solar Car Challenge, not a mean feat for virtual beginners in the world of solar car technology. Conceived by fuel economy expert Hans Tholstrup in 1987, the World Solar Challenge is the biggest car race involving more than 20 countries. The race is 3,010 kilometers in distance across the Australian continent from Darwin to Adelaide.

The Philippine team, crossed every finish line in the 3-stage race, ending in 12th place over-all, besting some of the more experienced participants of the Challenge.

THE SOCIETY

The Philippine Solar Car Challenge Society, Inc. (SINAG Society) was formed after a visit to Australia a few years ago by Henry Co, the President of Ford Philippines and currently the Society’s current vice president, who was impressed by the values and international competitiveness fostered by the World Solar Challenge.

The Philippine Solar Car Challenge Society, Inc. is a non-stock, non-profit organization incorporated to promote the beneficial use of renewable energy sources –including, but not limited to, solar power. The Society aims to undertake a viable and continuing program for the study and application of renewable energy sources toward the development of a Philippine program for sustainable utilization of renewable energy.

Coming together to support the development of the first Philippine Solar Car, the society’s members are leaders of some of the Philippine top corporations. Together with students from the De La Salle University, the Society funded the completion of SINAG. To those who remember the proud moment, SINAG continued on to win the 12th place in the WSC. While the Society has committed to keep the Philippines represented in the race event, it also seeks to go beyond building solar cars solely for competition. After the initial success of SINAG at the World Solar Car Challenge (WSC) in 2007, the Philippine Solar Car Society, has taken on the mandate of developing solar energy technology in the Philippines.

The Society Board Members are from various organizations and industries but have joined together in their personal capacity to promote research and development of renewable energy sources such as solar energy. Its members’ list sounds like a veritable roll-call of the Philippines’ top executives: Ramon Agustines of Motolite as Chairman, Edgar O. Chua (Pilipinas Shell CEO), Henry Co (Ford Motor Company Chairman), Roberto Kanapi (Pilipinas Shell VP for Communications), Tammy Lipana (Chair and Senior Partner, Price Waterhouse Cooper), former Energy Sec. Vince Perez, and Greg Reichow (President, Sunpower), among others.

Like the other trustees, PSCS Chair Mon Agustines, is more than slightly enthusiastic about the potential of solar power in the Philippines. Agustines also heads Motolite, the leading automotive battery brand in the Philippines. Such is his belief in the project that Motolite is one of the top sponsors of the Philippine Solar Car project.

“Solar energy is something that is so abundant, especially for the Philippines. We believe solar energy can be the fuel of choice for transportation in the future, but it starts with awareness. Hence this year’s efforts – the songwriting contest, the launch of SIKAT, and the Roadshow across the Philippines -- are geared toward making the youth and the general public aware of the benefits of solar technology, and our potential to lead in it, as a nation,” he said, about the group’s initiatives.

By all indications, the Society is determined to create more awareness for the effort. This December, they will launch a series of activities designed, to take the solar car experience a little closer to the people. This year, too, the Philippine Solar Car Society has built a worthy successor to SINAG. Dubbed SIKAT, the Philippines’ second solar car, takes the vision of Philippine leadership in solar energy to greater heights. While SINAG introduced the Philippine Solar Energy effort to the world, SIKAT aims to make every Filipino aware of the benefits of the use of solar energy, through a series of provincial roadshows that connect it with the general public.


The members of the society are one in the view that the success of the SINAG in the solar car-racing world is a stellar example of how the Philippines can stand with the rest of the world in meeting a challenge, which requiring superior technology and skill. Recently, the Philippine solar car was on exhibit at the Mabuhay Germany 2009, an annual exposition sponsored by the German Philippines Chamber of Commerce, highlighting the Philippines’ excellence in the field of Solar technology.


”As SIKAT highlights our ingenuity, our will to lead, our capability for technology, and our commitment to the use of clean, renewable energy, SIKAT will be a source of great pride for the Philippines,” Agustines avers.



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Available initially in the U.S. and in Japan, the new CR-V is set to reach Philippine shores by February 2010. Honda Cars Philippines, Inc. (HCPI), always at the forefront of introducing the latest globally available vehicles to the local market, officially announces the forthcoming arrival of the refreshed CR-V as the new year draws near. Exuding sleek sophistication, solid stance and refined functionality, the 2010 CR-V puts up a bold statement that is sure to complement the demands of urban living. It simply lets you live a crossover lifestyle for all your life’s adventures.

The CR-V is uniquely designed for those who appreciate the finer things in life. It now comes with new front grille, bumper and alloy wheel designs to bring out a tougher and more distinct look. Its revitalized front end styling balances smoothly with the CR-V’s clean lines and premium finish.

Beyond good looks, the CR-V is a vehicle of substance. Under its hood lies the same i-VTEC engine that cleverly combines powerful performance with fuel economy. It comes in 2.4 liter and 2.0 liter variants which produces maximum power of 170 ps and 150 ps, respectively. As per U.S. Environment Protection Agency (EPA), the 2010 CR-V with 2.4 liter engine has an estimated fuel efficiency rating of 27 miles per gallon (11.48 km/li) under highway condition and 21 miles per gallon (8.93 km/li) under city driving condition. More than good fuel efficiency, the CR-V is also engineered to meet the stringent EURO 4 emission standard level.

The CR-V has been a breakthrough model since the introduction of the first generation model in 1997, consistently leading its class to higher levels. Successfully introducing the crossover concept with the launch of the third generation model in 2007, the CR-V provides sedan-like comfort and performance, ample SUV space and exquisite design. With the market’s warm appreciation of the CR-V’s premium quality and styling, the third generation CR-V leads the compact SUV category with cumulative sales of 8,945 units. Honda’s undying passion to present new values to the market brings forth further improvement on the CR-V’s suspension system and NVH (Noise, Vibration and Harshness) levels for better ride and passenger comfort.

As a manufacturer of high quality vehicles fitted with modern technologies, Honda products are known for its reliability and high resale value. The Kelley Blue Book, one of the most trusted resources in the U.S. for used car values, recognizes the Honda CR-V as the Best Resale Value Awardee under the compact utility vehicle category for years 2009 and 2010.

The CR-V comes in different colors to match your modern lifestyle:
Urban Titanium
Crystal Black
Taffeta White (2.0 li variant only)
Sparkle Gray (2.0 li variant only)
Polished Metal (2.4 li variant only)
Brilliant White Pearl (2.4 li variant only)

Crossover to the new Honda CR-V. Bookings are now accepted at any of Honda’s 26 authorized dealerships all over the country. The first batch of CR-V delivery should commence on the first week of February 2010. Visit www.crossovercrv.com and www.hondaphil.com for more details.



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ESPN STAR Sports, Asia’s biggest sports content provider, announced that Kia Motors will renew its title sponsorship of the KIA X Games Asia for three more years till 2012.

Next year’s event will be the 12th edition of Asia’s biggest action sports competition, and the fourth to be held in Shanghai. The latest edition held in May this year was enthusiastically received by the Shanghai community and broke attendance records with 54,500 fans at Shanghai’s KIC Jiangwan Sports Center.

The KIA X Games Asia has earned a strong global reputation with a significant increase in awareness about action sports in the region. The event saw the total number of sponsors and partners has grown to 32 this year –an increase of nearly three times more than last year. All the brands stand to benefit from various promotional and marketing opportunities as part of their association with the KIA X Games Asia.

Said Manu Sawhney, Managing Director, ESPN STAR Sports: “We are very pleased to renew our partnership with Kia Motors, a passionate supporter of action sports. We are also heartened by the enthusiasm of Shanghai’s Yangpu District and the Shanghai Media Group, in addition to our category sponsors and co-organisers in making KIA X Games Asia a truly spectacular experience for fans and we look forward to working closely with our partners to deliver another exhilarating edition of KIA X Games Asia event to fans in Shanghai.”

Kia Motors has been a proud sponsor of the X Games Asia since 2005 and became its title sponsor since 2007 when it was first held in Shanghai, China. Said Byung-Tae Yea, Executive Vice President of Kia Motors: “The KIA X Games Asia continues to evolve every year in line with the growing popularity of extreme sports in China and the entire Asia region. And we at Kia Motors are delighted to be a big part of such a dynamic competition featuring some of Asia’s best athletes. As a brand, Kia Motors strives to appeal to adventurous and young-at-heart consumers, and the X Games Asia is a perfect fit for our global brand ambitions.

“With the event scheduled to be held in China every year through 2012, we at Kia Motors view this as an exciting opportunity to continue our support of extreme sports in the region while continuing to broaden the appeal of the Kia brand to Chinese consumers. The new three-year deal will build on existing popular programs already in place. “

The X Games Asia was the first international X Games outside of the US and was launched in Phuket, Thailand in 1998. Since then, the event has been held across Asia, which also saw editions held at Kuala Lumpur (Malaysia) and Seoul (Korea).

Every year since 2007, the event has showcased nearly 200 of the best action sports athletes from more than 30 countries from five continents, featuring the categories Aggressive Inline (Vert and Street), Skateboard (Vert and Street), BMX Freestyle (Vert and Street) and Sport Climbing (Men Speed and Women Speed), and Moto X Freestyle demonstration (Big Air). In addition to the high-level competition, many young and trendy artists, musicians and dancers will give spectacular performances to local audiences.



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Toyota Motor Philippines Corporation offers special sales incentives for new vehicle purchases of Typhoon-affected Toyota and non-Toyota owners. The devastating effects of typhoons Ondoy and Pepeng have left a lot of vehicles damaged, some beyond repair. To aid flood-affected Toyota customers, TMPC is offering discounts ranging from P25,000 to P62,000 for select Toyota models for purchases made from October 1 to November 30, 2009.

“We have decided to open our special typhoon assistance to all those affected by the recent Typhoons in Metro Manila and Luzon, including non-Toyota owners who are interested to replace their vehicles with select products in our line-up. We understand that many are still waiting for their vehicles to be repaired, or some have decided to just replace their vehicles due to the high cost of repair.”

There are two ways to avail of Toyota’s special sales incentive. With the PAY CASH scheme, customers with cash purchases will enjoy special discounts for the Vios, Innova, Yaris, Avanza, Hilux, Altis, Hiace, Fortuner, RAV4 and Camry.

With the PAY LOW scheme purchases made through Toyota Financial Services (TFS) Lease-to-Own scheme will enjoy payment terms from 24 to 60 months, 10 to 30% cash out, and an all-in package including free one-year insurance with Acts of God coverage, LTO registration, and no chattel mortgage. A 90-day payment holiday will also be enjoyed wherein the first monthly amortization will be settled by customers three months after vehicle release. Only those with vehicles flooded from seat level and above are eligible to participate. This special promo is available at any authorized Toyota Metro Manila and Luzon Dealers only.

This special vehicle incentive is hand-in-hand with Toyota’s existing assistance on parts and services for repairs of flood-damaged vehicles. TMP is offering 40% discount on engine ECU, 20% discount on selected flood-affected parts, and 20% discount on labor.

For more information on Toyota’s special assistance for flood-affected customers, please contact the Toyota Customer Assistance Center (CAC) at 819 2912.



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Strong Continuing Sales Help Key Nameplates Increase Market Share

Ford Group Philippines (FGP) reported October sales of Ford vehicles that rose more than 10 percent from September, powered by strong sales of the Ford Escape and Ford Everest that increased by 43 and 28 percent, respectively.

The increased Ford vehicle sales in October continued a strong upward trend during the past five months (June-October), with overall sales rising 25 percent, or by 559 units, compared to the same period last year. The Ford Everest achieved the biggest jump in year-over-year sales during this five-month period, increasing 42 percent, followed by Ford Escape (19%), Ford Ranger (8%), and Ford Focus (4%).

"Our completely refreshed Ford lineup has really gained momentum this year, particularly during the past five months, with the Ford Everest, Escape and Ranger continuing to drive growth for the brand and our dealers,” explained Steven Tan, FGP vice president for Sales and Marketing. “We're confident that strong demand from Filipino customers for our full lineup of world-class Ford vehicles will continue through the end of the year."

In October, the 2010 Ford Escape became the ninth new Ford vehicle added to FGP’s portfolio over the previous 12 months, making the company’s vehicle lineup among the freshest in the industry. Previous introductions include the Ford Focus, 2009 Ford Escape, 2009 Ford Expedition Eddie Bauer EL, 2009 Ford Explorer, Ford E-150 Club Wagon, new Ford Ranger and Ford Ranger Wildtrak, and 2009 Ford Everest.

During the June-October period, Ford Everest sales jumped 42 percent versus the same period a year earlier to1,191 units. This included the nameplate's best-ever monthly sales in July since being introduced in 2003, and FGP’s highest single month of any nameplate since the Company started local operations over a decade ago, in June.

Sales of Ford Focus were up 4 percent during the same five months, helping raise its market share in the C-segment to 6 percent year-to-date, versus 5.7 percent for the same period a year ago. The Ford Escape recorded a 19 percent increase in the same period, lifting its year-to-date market share to 15.4 percent versus 12.1 percent for the same time last year. And strong sales of the new Ranger Wildtrak since its August launch have helped boost sales of the entire Ford Ranger lineup through October by nearly 40 percent versus the same period last year.

Mazda on a Zoom-Zoom Trajectory

Sales of Mazda brand vehicles rose by 42 percent in October from the previous month, driven by strong sales of the Mazda3 and Mazda BT-50 pick-up. Both nameplates posted their best monthly performances of the year in October, with Mazda3 increasing by 34 percent over September.


"The Mazda brand is really on a roll this year,” explained Steven Tan. “Our dealers are eagerly awaiting the launch of the CX-7 and CX-9 Sport Crossover SUVs this month, which will be followed by one more exciting new product introduction before the end of the year. Mazda is on a Zoom-Zoom trajectory!"

FGP closed the month of October with a market share of 6.4 percent, including both Ford and Mazda brands, or 0.6 percent higher than the same period a year ago.



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The search is on for the most fun and memorable family moments with the CR-V. Honda Cars Philippines, Inc. recently announced the launch of its My Kind of CR-V Fun photo contest. Open to owners of the 3rd generation CR-V which was introduced in the market back in 2006, My Kind of CR-V Fun photo contest aims to capture how the CR-V has taken part of happy family trips and gatherings – simply suitable to the Filipino lifestyle. With its sophisticated styling, sedan-like ride and comfort, the CR-V is truly the perfect vehicle for any occasion.

Exciting prizes will be given to the lucky winners! The photo that best reflects the theme of the contest wins the Flip Video digital camrecorder. Flip Video offers easy video recording, editing and sharing in an ultra-portable design so that you can capture more of those family memories. Honda premium laptop bags will also be given as consolation prizes to five other lucky senders. Aside from these exciting prizes, the top six (6) photo entries will be printed on Honda’s official magazine, Challenge Magazine and posted on www.hondaphil.com.

To join, simply send in your two pictures enjoying the company of the Honda CR-V. You may submit your entry thru email or thru snail mail. For online entries, email them directly to pr@hondaphil.com. Pictures must be in 300 dpi resolution and 5R size. For mail-in entries, place 5R photos in a sealed brown envelope and send to 8/F Pacific Center Building, # 33 San Miguel Avenue, Ortigas Center, Pasig City.

Capture your family’s kind of CR-V fun and share these unforgettable moments. Deadline for submission of entries is at midnight of December 13, 2009. Please visit www.hondaphil.com for more details.



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People often select an automobile they feel is appropriate to their generation or lifestyle. In designing the Skydeck, Honda transcended these traditional boundaries to create an automobile appealing to people of a wider range of ages and lifestyles. Powered by a hybrid system and featuring compact, flexible packaging, the Skydeck is perfect for transporting people and the things that make people’s lives more fun. With an exterior design that is both distinctive and functional, this new kind of hybrid vehicle leaves behind the concepts of the past. It’s the car for a freer and more enjoyable way of life.

A low floor and low center of gravity for next-generation hybrid packaging

The packaging of the Skydeck features a low floor, a low center of gravity and a compact, lightweight and efficient hybrid system positioned within the center tunnel. Thanks to these elements and a layout featuring independent seats in the second row, the interior of the Skydeck is exceptionally roomy and comfortable.

An aerodynamic exterior for sporty styling and environmental performance

Unifying form and function with a sporty and clean design concept, the Skydeck’s exterior styling appeals to every generation of driver and helps provide the outstanding fuel economy expected of a hybrid. Underneath, the body features a low and wide stance with an aerodynamic form; on top, its one-motion flow complements the expansive windows and sweeping roof. The overall impression is fresh, open and advanced.

An interior offering the finest in both exhilaration and utility


While providing exceptional comfort, the six seats of the Skydeck are slender and sporty, contributing to the open, roomy feel of the interior. The second-row seats are motorized, enabling them to slide under the seats in front of them, making it easy to get in and out of the 3rd-row seating. In addition, the slender design of the third row seats allows them to lie flat against the floor. When the four rear seats are stowed, the Skydeck offers a large, flat area for convenient, high-utility cargo transport. The Skydeck features scissor doors in front and offset sliding doors in the rear.

Advanced features—fun plus functionality


The next-generation instrument panel features an easy-touse, visually intuitive interface for more enjoyable driving.



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Honda Cars Phils., Inc. expresses its heartfelt gratitude to the general public as it garners recognition for ALL its models during the 2009 Auto Focus People’s Choice Awards.

For three years in a row, the Civic has remained the undisputed Compact Sedan of the Year awardee. With its refreshed styling, sporty demeanor and advanced technologies, the Civic is still the top choice of the market today. Continuing the winning streak is the City, being proclaimed as the Subcompact Sedan of the Year. Noted for setting a new standard in its class, the City has upped the ante with class leading technologies that used to be exclusive for higher displacement models. The City neatly merges modernism with practicality for an ultimate driving pleasure.

Meanwhile, the Accord and the CR-V are named runner ups in the midsize sedan and compact SUV categories. Capable of activating and deactivating cylinders only when needed, the Accord V6 with VCM technology combines the comfort of refined and spirited performance with fuel efficiency. Likewise, the CR-V has gained a strong market following as it has carved a name in providing sedan-like ride comfort.

Another highlight of the event is the recognition given by members of the motoring media to the automobile industry. The Auto Focus Media’s Choice Awards gives honor to automotive players with high quality products that provide best amenities, safety features and ride comfort. Honda is privileged to receive two Media’s Choice Awards for the Jazz. For two consecutive years, the Jazz has been awarded the Most Fuel Efficient (gas category) and Most Functional Cabin among the nominees.

The Auto Focus People’s Choice Awards is an annual event that empowers the general public to vote for their favorite automobiles in the country. Now on its 5th year, 2009 AFPC winners were determined by tallying the votes generated from online, newspaper, magazine and radio polls. The Auto Focus People’s Choice Awards is a reflection of a vehicle’s market appeal and popularity.

“All these awards would not be possible without the help of our beloved customers, the motoring media and all the car enthusiasts. Thank you very much for your trust and confidence in Honda products. These awards inspire us to further improve our products and services for the better appreciation of the local market.” said Mr. Hiroshi Shimizu, HCPI President and General Manager.

Honda invites on everyone to feel the joy of owning an award-winning vehicle. Visit the nearest Honda showroom for a testdrive. For more dealership information, visit www.hondaphil.com.



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Mr. Hermogenes Villareal, Alabang Country Club, Inc. President, Mr. Paulino Cortez, 2010 Alabang Country Club Super Raffle Committee Chairman

Lexus Manila Inc. (LMI) and Toyota Motor Philippines (TMP) partner with the prominent Alabang Country Club, Inc. (ACCI) for one of their biggest annual event, the 2010 Alabang Country Club Super Raffle. The said event, to be slated in March 2010, aims to raise funds for ACCI’s Corporate Social Responsibility Efforts, as well as to express their gratitude for their members continued support and loyalty by featuring international Filipina artist, Ms. Lea Salonga.

Members of the prestigious ACCI are keyed up as the 2010 iteration of the eagerly-anticipated Alabang Country Club, Inc. Super Raffle kicked-off with a contract signing last November 4, 2009. The major prizes for next year’s esteemed Raffle were provided by LMI and TMP.

Lexus Manila, represented in the ceremonial contract signing by President, Mr. Daniel Isla presented the newest and most stylish member of the Lexus lineup, the 2010 Lexus IS300 Convertible. The IS300C, in Dark Red Mica Metallic is the much-sought after grand prize. It is powered by a 3.0L V6 engine with dual variable valve timing with intelligence (VVT-i) and is equipped with a 6-speed automatic electronically controlled transmission (ECT). The highlight of the car though is the elegant three-part retractable hard top, with a retracting time of just 21 seconds, it is the fastest three piece hardtop in its class.

Mr. Jose Maria Atienza, Vice President for Vehicle Sales Operations of Toyota Motor Philippines Corporation, was also on hand as Toyota provided more of the prizes to be raffled off. They include the Toyota Hiace GL Grandia 2.5 M/T, Toyota Hilux 2.5 E Diesel 4x2 M/T and the Toyota Vios 1.3 J M/T.

The 2010 ACCI Super Raffle, spearheaded by Mr. Paulino Cortez and ACCI President Mr. Hermogenes Villareal, will be held on March 27, 2010. World-renowned songstress Lea Salonga will perform as members of the Alabang Country Club await their chance to win exciting prizes.



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Honda Cars Philippines, Inc. recently celebrated over 100,000 Civic units sold in the Philippines at the Fort Strip Plaza. The entry of the Civic in 1991 stirred the local automobile industry and set a new benchmark in its class. Gaining the attention and approval of car enthusiasts, the Civic became the country’s number one compact sedan for 5 years.

With over 100,000 Civic owners sharing the same passion for excitement and innovation, Honda builds THE CIVIC REPUBLIC – a republic of like-minded people exhibiting the same character as the Civic: attractive, fun-loving, gadget savvy, reliable and responsible.

“We have more than 100,000 Civic owners to thank for their constant trust and confidence in the Civic brand. Their support allows us in reaching another Honda milestone that we deeply value. To show our appreciation, we at Honda will not stop in looking for ways to serve our customers best.“ said Mr. Hiroshi Shimizu, President and General Manager of Honda Cars Philippines, Inc.

Throughout its heritage, the Civic always stands at the forefront of innovative advancements to meet the changing needs of the times. As years go by, the Civic has become a successful global car that provides new levels of values in its driving performance, fuel economy, ride and interior comfort, safety and environment features.

The development of the Civic is an embodiment of Honda’s challenging spirit as it defied the norms of early times to pave way for technological evolution. Rolling off in 1972, the first generation Civic was designed as a compact and nimble car to suit people’s lifestyle worldwide. The first generation Civic had front-wheel-drive to maximize space. Cars back then had rear-wheel-drive orientation. Nowadays, front-wheel drive is the mainstream system for cars around the world.

Essential in strengthening Honda’s reputation overseas was the introduction of Civic CVCC in the U.S. back in 1974. The Civic CVCC was the first car to pass the U.S. Clean Air Act, the so-called ‘Muskie Law.” The evolution of the Civic also benefited from Honda’s expertise gained from its Formula One experience. From the CVCC engine, its F1 experience led Honda in applying double wishbone suspension system to the Civic. It’s the very same suspension design that could be found in F1 racing cars and luxury vehicles. In the late ‘80s, the Civic SiR model with DOHC VTEC engine was introduced. With its VTEC technology, Honda realized an ideal engine performance that combines high power output and low fuel consumption by varying valve timing.

Through the years, the Civic brand has successfully created a name in the field of cutting-edge technologies, sporty performance, modern-day styling, remarkable fuel economy and clean emission. For these reasons, the Civic has earned several recognitions from different awarding bodies here and abroad. Internationally, the Civic has been named Japan Car of the Year for four times, AJAC (Auto Journalists Association of Canada) Car of the Year and North America’s Motortrend Car of the Year to name a few. Back here, the Civic has taken the Philippine automotive industry by storm as it won back-to-back recognitions specifically, the CAGI (Car Awards Group Inc.) Car of the Year and Auto Focus People’s Choice Automobile of the Year awards. In addition, the Civic has also won the Auto Focus People’s Choice Compact Sedan of the Year for three years in a row.

Winning the preference of car markets all over the world, the Civic has exceeded 18 million sales mark in over 160 countries. Overwhelming support of the customers has pushed the Civic in becoming Honda’s best selling model for more than 25 years.

To be part of the Civic Republic, visit any of Honda’s 26 authorized dealership in the country. For more details, check out www.hondaphil.com.



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Light, Efficient, Open: Boxster Spyder Making World Debut in Los Angeles

Stuttgart. Dr. Ing. h.c. F. Porsche AG, Stuttgart, is introducing a new top version of the Porsche Boxster, a light mid-engined roadster making its world debut at the Los Angeles Motor Show in December.

Weighing just 1,275 kg or 2,811 lb, the Boxster Spyder is the lightest model throughout the entire range of Porsche cars. Clearly recognisable right from the start, this new mid-engined roadster represents the true, purist form of the Porsche sports car – light, powerful, consistently open, and very efficient.

This is precisely the formula already applied in creating Porsche’s most successful road-going sports and racing cars, ranging from the legendary 550 Spyder all the way to the RS Spyder so successful in motorsport today.

The Boxster Spyder now continues this clear-cut philosophy with full homologation for the road, thus reflecting a common wish expressed by Porsche customers. The new model is entering the market in February 2010 as the third version in the Boxster range, joining the Boxster and Boxster S.

The new member of the Boxster family stands out clearly at very first sight from the other versions of Porsche’s mid-engined roadster. Quite simply because the Boxster Spyder has been developed first and foremost for driving in the open air, the low-slung, light soft top extending far to the rear serving exclusively to protect the driver and passenger from bright sunshine, wind and weather. When closed, the soft top, together with the extra-low side windows and the two striking bulges on the single-piece rear lid, boasts a stretched and sleek silhouette reminiscent of the Carrera GT.

Significantly less weight than the Boxster S, a lower centre of gravity and an all-new sports suspension give the Boxster Spyder the right kind of driving dynamics clearly reflecting the unique look of the car.

The Boxster Spyder features a 3.4-litre six-cylinder with Direct Fuel Injection upfront of the rear axle. Maximum output is 320 bhp, 10 bhp more than in the Boxster S.

Equipped with PDK Porsche-Doppelkupplungsgetriebe and the Sports Chrono Package, the new Spyder, using Launch Control, accelerates from a standstill to 100 km/h in 4.8 seconds. Again with optional PDK, fuel consumption is a mere 9.3 litres on 100 kilometres (equal to 30.4 mpg imp) in the NEDC New European Driving Cycle. Top speed, in turn, is 267 km/h or 166 mph – with the roof open.

In terms of its fundamental concept, the entire Boxster family is the successor to the legendary 550 Spyder built back in 1953, both models sharing the same mid-engine roadster concept, low weight, back-to-the-roots lifestyle, and supreme agility combined with equally outstanding driving pleasure.

The 550 Spyder was the first sports car from Stuttgart-Zuffenhausen developed specifically for racing but also homologated for the road. In the years following its production, this unique Spyder weighing only 550 kg or 1,213 lb, scored numerous victories on race circuits and in the road races so popular at the time.

The 550 Spyder was followed by other extremely successful Porsche Spyders such as the 718 RS 60 in 1960.

In 2004 and 2008 Porsche dedicated a limited edition of special Boxsters bearing the additional name Spyder to these legendary racing cars. By contrast, the new Boxster Spyder is a regular, specially developed and upgraded production model with far-reaching modifications versus the Boxster and Boxster S.

Market introduction of the new Porsche Boxster Spyder will start worldwide in February 2010. The base price in the Euro countries is 53,100 Euro. Including 19 per cent VAT and national specifications, the market price of the new Porsche Boxster Spyder is 63,404 Euro.


The retail price and market launch date vary by region or country. Please contact the Porsche PR Manager of your country in order to receive country-specific information.

GO

Public Relations and Media
Technology Press
Hermann-Josef Stappen
Phone: +49 (0) 711 / 911 25231
E-Mail: Hermann-Josef.Stappen@porsche.de



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The world’s first vehicle that can stop itself once again added Best in Safety Features to its long list of accolades and awards. In the recently held Auto Focus People’s Choice Awards, the Volvo XC60 was the Media’s Choice as the best vehicle who offers top-of-the-line safety features.

In addition to the latest innovations such as City Safety and a further developed DSTC system, the Volvo XC60 is available with all the accident-avoidance and proactive safety technologies that Volvo Cars offers today. The Volvo XC60 is filled with Volvo’s accumulated safety knowledge and technology. It has a holistic approach to safety, taking into consideration the capabilities of the car, the traffic environment and the driver. With the City Safety technology fitted as standard, the Volvo XC60 leads in automotive safety technology today.

City Safety

City Safety is a driver support system aimed at preventing or mitigating collisions occurring at speeds of 30 kph or less. Surveys indicate that 75 percent of all reported collisions take place at speeds of up to 19 mph. In half of these cases the driver has not braked at all before the collision, mainly due to distraction. In these cases, City Safety could make a crucial difference. City Safety automatically applies the brakes if the driver is about to drive into the vehicle in front. A collision may be entirely avoided, or if this is not possible, the damage to cars and people can be reduced.

City Safety benefits everyone

A Volvo equipped with City Safety offers a range of benefits both to its occupants and to the occupants of the vehicle in front:

1. Protection of the occupants in the vehicle in front: The best protection for all involved is of course to avoid the accident in the first place - with City Safety this is often possible. However, in those cases where an accident cannot be avoided, City Safety helps reduce the force of the collision. The result is that the occupants of the vehicle in front suffer a less serious impact and may in fact entirely escape consequences such as whiplash injuries.

2. Protection of the occupants in their own car: Colliding with a vehicle in front of you can be both a physically harmful and an emotionally unpleasant experience. By reducing the speed prior to the impact, City Safety helps limit the injury risks for the occupants in the rear-ending car as well. It may eliminate them completely if the car manages to stop before colliding.

3. Potential for reduced owner costs: Even low-impact speeds can result in significant costs. City Safety helps the owner reduce time-consuming body shop repairs and insurance company hassles. Volvo is currently involved in a dialogue with insurance companies regarding lower insurance premiums for cars equipped with City Safety.

Aside from its revolutionary styling, making it the most beautiful Volvo ever, the Volvo XC60 is also equipped with powerful engines. It either comes with a fuel-efficient 2.4L turbodiesel engine that runs at 185 bhp at 400Nm of torque reaching up to a top speed of 200kph. For people who prefers more pedal-to-the-metal driving, they can opt for the 3.0L petrol engine that churns out an impressive 285 bhp at 400 Nm with a top speed of 210kph. The diesel sells for PhP3,295,000.00 while the petrol sells at PhP 3, 695,000.00.



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After the successful launch of Toyota’s improved IMV (International Innovative Multipurpose Vehicles) powerhouse last September, the Fortuner line-up is further expanded with the introduction of a new 4X2 2.5 G Diesel variant in manual transmission. “We have seen the demand for this variant especially for those who are looking for a powerful yet practical SUV which they can enjoy driving in the city. The addition of a manual transmission completes the Fortuner’s line-up and we are confident that it will further boost sales towards the coming months,” expressed Raymond Rodriguez, First VP for Vehicle Sales. The is an addition to the current line-up composed of 4X4 G 3.0L Diesel, 4X2 G 2.7 Gas, and 4X2 G 2.5 Diesel variants.

Like the rest of the variants in the line-up, the Fortuner 4X2 G Diesel Manual Transmission also sports a powerful and fuel-efficient Direct Injection Common-rail Diesel (D-4D) engine, double wishbone front suspension system which offers excellent stability and a smoother ride with 17” alloy wheels that provide a commanding road presence. It retains a spacious cabin with an automatic climate control system, while the rear ceiling air conditioner creates a comfortable interior environment.

The new Fortuner 4X2 G Diesel M/T variant is offered at P 1,349,000 and is available in any of Toyota’s 27 dealers nationwide. For more details, please call the Customer Assistance Center (CAC) at 819 2912 or visit www.toyota.com.ph.



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More fun and stylish hybrid technology

To help reduce global CO2 emissions, Honda seeks to provide as many people as possible with environmentally responsible hybrid vehicles. Based on this goal, Honda launched the Insight compact in early 2009, helping further popularize hybrids around the world. Continuing to make gasoline-electric hybrid cars more accessible and approachable, Honda puts a new spin on hybrid fun and enjoyment with the CR-Z Concept 2009. Powered by Honda’s compact, lightweight and efficient Integrated Motor Assist (IMA) hybrid system, the CR-Z Concept 2009 features a broad, low-slung stance with a short wheelbase, as well as styling that is advanced and modern yet attractive and emotional. With its environmentally responsible powertrain, the CR-Z Concept 2009 offers a highly responsive and enjoyable driving experience that makes the driver truly feel at one with the vehicle.

The promise of enjoyable hybrid driving—low-profile, short-wheelbase and broad stance

Featuring a low overall profile, a short wheelbase and a broad stance, the compact packaging of the CR-Z Concept 2009 combines exciting styling with superior handling. In addition, the optimized interior space helps make daily driving comfortable and enjoyable.

Exterior design that is advanced, attractive and robust


Substantial styling that speaks to the emotions. To make this concept a reality, Honda gave the CR-Z Concept 2009 a low-slung, short-wheelbase broad stance, combining it with an advanced, one-motion form that clearly identifies it as a hybrid. Emerging from the robust body, the front and rear fenders contribute to the appealing feel of forward motion conveyed by the whole body. Compact and robust, the CR-Z Concept 2009 has a distinctive style that makes a immediate impression.


Advanced, functional interior design featuring a fun, sporty cockpit


In addition to the advanced feel expected of a hybrid vehicle, the interior design of the CR-Z Concept 2009 features a visually intuitive, high-functionality driving interface for exceptional control. The upper portion of the instrument panel extends outward, providing the driver a high-tech cockpit environment and the front passenger an open, comfortable space. Frequently used controls clustered on either side of the steering wheel also help give the driver a feeling of command. Adding to the advanced, futuristic atmosphere, blue ambient lighting enhances the high-visibility, ergonomic instrumentation that helps make driving the CR-Z Concept 2009 truly a pleasure.

The first six-speed manual transmission in a hybrid vehicle*—for an unprecedented driving feel

Honda designed the CR-Z Concept 2009 to offer not only exceptional fuel economy but also the sports car-style sensation of being at one with the vehicle. The powertrain comprises a 1.5-liter i-VTEC engine and Integrated Motor Assist (IMA). In addition, the CR-Z Concept 2009 includes the world’s first six-speed manual transmission in a hybrid, offering a gasoline-electric hybrid driving experience as has never before been possible. *Honda research



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Toyota Motor Philippines Corporation offers special sales incentives for new vehicle purchases of Typhoon-affected Toyota Customers. The devastating effects of typhoons Ondoy and Pepeng have left a lot of vehicles damaged, some beyond repair. To aid flood-affected Toyota customers, TMPC will offer discounts ranging from P25,000 to P62,000 for select Toyota models for purchases made from October 1-31, 2009.

There are two ways to avail of Toyota’s special sales incentive. With the PAY CASH scheme, customers with cash purchases will enjoy special discounts for the Vios, Innova, Yaris, Avanza, Hilux, Altis, Hiace, Fortuner, RAV4 and Camry.

With the PAY LOW scheme purchases made through Toyota Financial Services (TFS) Lease-to-Own scheme will enjoy payment terms from 24 to 60 months, 10 to 30% cash out, and an all-in package including free one-year insurance with Acts of God coverage, LTO registration, and no chattel mortgage. A 90-day payment holiday will also be enjoyed wherein the first monthly amortization will be settled by customers three months after vehicle release.

Toyota’s special typhoon assistance is open to all Toyota customers of typhoon “Ondoy” and “Pepeng” who are interested to replace their flooded vehicles with a brand new Toyota. Only those with vehicles flooded from seat level and above are eligible to participate. This special promo is available at any authorized Toyota Metro Manila and Luzon Dealers only.

“As the country’s biggest automotive company, this is our way of letting our customers know that Toyota will be here every step of the way to help them. We are already offering special discounts for parts and labor for those whose damaged vehicles need repair. But we also understand that there are cases where the damages are beyond repair. This is why we are offering discounts for new vehicle purchases,” expressed Raymond Rodriguez, First Vice President for Vehicle Sales Operations. TMPC is also offering 40% discount on engine ECU, 20% discount on selected flood-affected parts, and 20% discount on labor.

For more information on Toyota’s special assistance for flood-affected customers, please contact the Toyota Customer Assistance Center (CAC) at 819 2912.



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The Hong Kong Polytechnic University (PolyU) and EuAuto Technology Limited (EuAuto) today jointly announced the official launch of their home-grown electric vehicle mycar in Hong Kong. The launching ceremony was held at PolyU campus with Mr John Tsang Chun-wah, Financial Secretary of the HKSAR Government, Prof. Timothy W. Tong, President of PolyU, and Mr Peter Sun, Chairman of EuAuto Technology Limited as the officiating guests.

With its body designed by internationally renowned Italian car designer Giorgetto Giugiaro, mycar has obtained the World Manufacturer Identification (WMI) Code earlier this year and it went on sales in many European countries including the United Kingdom, France, Italy, Austria and Denmark.

It is the first Hong Kong-developed vehicle which fully complied with European standards, and also the first home-grown vehicle to hit the international market.

This year mycar has successfully met the roadworthiness requirements stipulated by the Government’s Transport Department and has recently been granted the vehicle type-approval as a private car. It is now available for sale in Hong Kong on the condition of travelling on roads with a speed limit at or under 50km/h.

The NEV version of mycar available in the local market has also been on sales in the European market. It can travel a distance of 110km on flat roads and can reach a maximum speed of 64km/h. It requires six to eight hours to be fully charged, which can be done from any regular household socket. It is capable of running on the road for 20 km and takes only 1.5 hour to recharge fully again.

PolyU President Prof. Tong said at the ceremony, “PolyU prides itself on its quality application-oriented R&D and close ties with business and industry. The development of mycar has truly testified to the practical value and commercial potential of PolyU’s R&D pursuits. Not only does mycar go in line with the Government’s policy address in promoting the use of electric vehicles, but also turns over a new leaf in pioneering the advancement of Hong Kong’s automotive industry.”

“Before EuAuto, no automobile manufacturing business has ever been developed in Hong Kong. It was a dream to build a micro car in Hong Kong back in 2003. To make this dream come true, we know we need and we do contribute our greatest effort to engage expertise around the world. With the magic touch of the famous Italian designer Mr Giugiaro on the styling, complimented with the research and expertise from our strategic partners, PolyU, with supports from various industry partners, government, mycar team expertise from around the world: Italy, France, UK, Canada, Australia, Philippines, China and Hong Kong. This product is now able to balance the European stylish design and good quality at an affordable price to customers all over the world. Our dream of having a home-grown electric vehicle has finally come true!” said Mr Sun, Chairman of EuAuto Technology Limited.

The environmentally-friendly, zero-emission mycar will be sold at HK$97,000. To promote the use of electric vehicles, the HKSAR Government has exempted the First Registration Tax Waiver. The annual license fee costs only HK$440.

Both PolyU and EuAuto attach great importance to the further advancement of mycar. Building on the success of mycar, the team will keep up with their research and development efforts to enhance its performance and seek to integrate advanced technology to build a better electric vehicle in the near future.

At the beginning of next year, lithium-battery-driven and upgrade versions of mycar will be launched. There will be a significant improvement for the vehicle in terms of mileage and speed, in order to meet the expectation of Hong Kong’s Eco-car drivers.

In addition to PolyU's backup, mycar has received a funding of HK$2 million from the Hong Kong Innovation and Technology Commission to support its further research and development.



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A different look at buying cars, this is the way Chery describes its October promotions, Chery Visions which will literally give away hundreds of Toshiba 32-inch LCD TVs, for every purchase of any Chery vehicle.

The innovative promo is ?the sign of the times, says Tito Yupangco, Dealership Network Manager of Iseway Motors Philippines Inc. (IMPI), the exclusive distributor of Chery automobiles in the country.

?We are filling up a void in the car buyers shopping list. We noticed that a lot of our buyers now were severely affected by the recent typhoons and lost their cars and appliances, Mr. Yupangco explains.

Supported by major banks, Chery Visions makes Chery's economically priced QQ3, QQ6 sedan and Tiggo SUV available through special financing packages. The luxurious V5 multi-purpose vehicle, the full-featured A5 and Cowin sedans are also available on with special discounts for both cash and thru-financing buyers.

Chery Visions not only gives away Toshiba?s top of the line Regza LCD TV, but also an ?all-in? package for financing buyers. Cash buyers too get huge discounts, up to Php 50,000 off the sedans.

"Our vehicles are the most affordable in the market today," continues Mr. Yupangco. "Our LCD giveaway is beyond just a sales gimmick. We realize the value of what our car provides in these trying times. Giving away the LCD TV provides immense value."

Chery is now a global brand, selling in over 60 countries. With 1,000,000 cars already produced it is not only China's No. 1 automotive brand but is also fast becoming a major player. Recently the brand was introduced to countries like Taiwan, Malaysia and Indonesia.

Chery aims to offer the Filipino market fuel-efficient and economically-priced vehicles, exuding innovative engineering design and manufacturing quality. It is backed up by 10 dealerships and another 8 authorized service providers with a re-strengthened parts network nationwide to provide periodic maintenance service.

Hurry, these great savings last only until November 12, 2009! Visit or contact any Chery dealership nationwide or log on to www.cheryiseway.com.



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Can fun driving be safe? Or, conversely, can safe driving be fun?

For Honda, at least, the answer to these questions is a resounding “yes” and more. Because for Honda, safety does not stop with the vehicle occupants. Safety extends to other vehicles’ passengers and to pedestrians. This is the essence of Honda’s tenet “Safety for Everyone”.

Safety for Drivers and Passengers

Known for their sporty and agile models, Honda makes sure that their cars’ safety features won’t be left behind either. In fact, Honda believes that fun driving go hand in hand with safe driving. Some of the features that make Honda a fun car to drive also make it a safe car to ride.

Honda’s safety measures can be classified into two: active and passive. Active safety measures are features that are manually or automatically activated in response to a safety problem or abnormal condition. Passive safety, on the other hand, involves measures that operate on its own.

Let’s start with Honda’s active safety features. Many customers associate excellent steering, handling and braking with driving performance but these qualities can also be attributed to Honda’s advance suspension design, Vehicle Stability Assist (VSA), Traction Control System (TCS), and its anti-Lock Brake System (ABS) with Electronic Brake Distribution (EBD).

Stability and control starts with the suspension and Honda vehicles proudly stand on the acclaimed double-wishbone suspension, which provides unprecedented handling and ride comfort in all driving conditions.

VSA and TCS help keep drivers in control during an under steer or over steer condition. These features enhance handling stability while driving on wet or slippery surfaces especially during the rainy season. They also help you stay on course during acceleration, cornering, or sudden collision-avoidance maneuvers. But VSA and TCS are silent workers. With their minimal intrusion on the driving experience, most drivers don’t even notice when these lifesavers are working. The Accord and the 2.4li CR-V are both equipped with VSA while the TCS is available on the 3.5L variant of the Accord.

Honda’s ABS with EBD is another showstopper when it comes to safety. As its name suggests, the ABS prevents wheel lock-up and provides steering control during hard-braking and low-traction conditions. This is complemented by the EBD which automatically adjusts the amount of force applied to each of the brakes to maintain full control.

Moving on to passive safety features, the body structure of any Honda vehicle is designed with the unique G-Force Control technology (G-CON).

Its G-CON technology has been tried out at Honda’s real world car-to-car test facility, the world’s first indoor omni-directional crash test safety facility. G-CON is an impact-absorbing structure, which controls forces exerted on the car body and at the same time controls collision force transferred from the car body to the occupants to reduce injuries to drivers and passengers.

Another passive feature is the SRS airbags. Aside from dual SRS airbags, a more upscale model like the Accord V6 also come with front side airbags and a new-generation curtain airbags to guarantee driver and passenger safety during collision.


Safety for Others


The G-CON protects not only the vehicle occupants but also the other people involved in the collision. Its unique design reduces damage to the other vehicle involved in the collision and minimizes injury to pedestrians.

Honda vehicles have impact-absorbing front areas, the part of the vehicle most likely to injure a pedestrian and they are also designed to reduce injuries around the legs as well. The hood, front fender and bumpers are all designed to absorb impact energy.

For Honda, playing it safe doesn’t have to mean taking out all the fun. Honda’s innovative features allow drivers to experience exhilarating driving pleasure without putting their lives and the lives of others in danger. So yes, being safe can be fun and it makes fun lasts much, much longer.

Be smart and testdrive a Honda now at a dealer nearest you. For more information about Honda and its products, log on to www.hondaphil.com.



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Honda Cars Philippines, Inc. (HCPI) is offering 30% subsidy on all parts, lubricants and 10% on labor charges for flood-related repairs. To somehow help ease the burden of its valued customers, Honda cuts down its prices in consideration to the affected motorists of typhoon Ondoy.

The aftermath of the calamity has brought influx of vehicles for repairs across Metro Manila dealerships. “The typhoon has caused widespread damage in Luzon. We send our deepest sympathies to all the victims of this disaster. After the storm has passed, we have projected a significant increase in service intake of inundated vehicles. Unfortunately, such vast demand has exceeded the capacity of our dealerships, particularly Metro Manila branches. We appeal for everyone’s kind understanding of the situation. Since our dealerships can only accommodate as much cars, we advise our affected customers to kindly call first Honda’s Toll Free Hotline, 1-800-1000-HONDA (46632) and make an appointment before bringing vehicles to the dealerships to avoid inconvenience.” said Mr. Hiroshi Shimizu, president and general manager of HCPI.

At present, Honda regularly monitors its dealership network to assess the actual situation. “We are mobilizing more service people to assist dealers in any way possible. In anticipating the surge in service intake, we have ordered in advance and even expedited the deliveries of parts to ensure availability of supply.” said Mr. Danny Pedro, customer service division head of HCPI.

To prevent further damage to the vehicle, Honda advises immediate disconnection of the battery terminal or better yet, complete removal of battery from the vehicle. Honda also warned affected owners to avoid switching of ignition or starting of engine to prevent electrical short circuit. For vehicles completely submerged with floodwater, it is best to clean the car, especially the engine bay and airconditioning unit, with clean water to prevent further rust formation and corrosion.

Honda has a total of 18 authorized service outlets in the affected areas within Luzon. Apart from Metro Manila branches, Honda has less congested dealerships in Cavite, Batangas, Laguna, Pampanga, Tarlac, Nueva Ecija and Pangasinan to accept inundated vehicles.

For more information, you may log on to www.hondaphil.com or call Honda’s Hotline numbers 1-800-1000-HONDA (46632) and 857-7240 (for callers within Metro Manila), from 8:00 AM – 5:00 PM, Monday to Friday.



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MANILA, Philippines. Iseway Motors Philippines, Inc.,(IMPI) the sole and authorized distributor of Chery Automobiles in the country is all set for its 3rd dealer conference this coming October 3.

“It is all systems go,” said Tito Yupangco, Dealer Network Manager of Iseway. “We are making many changes in our operations and are seeking further improvements in the business,” Mr. Yupangco continues.

Iseway sold some 2,000 vehicles since business started in 2007. The bulk of vehicle sales was for the award-winning mini-car the Chery QQ. But it also sold over 200 of the Tiggo SUV in both the 1.6L and 2.0L trim.

“Our dealers are expecting a lot from this dealer conference, since we were hit hard by the global financial crisis and resulting recession in the Philippines,” states Mr. Yupangco. “We have done several steps before this conference including a series of pre-meetings with the dealers just to make sure that we covered all the bases. We are planning for a strong showing in 2010 and our intention is to re-study the whole operations in the light of new development in Chery China.”

Chery China has recently extended its assembly operations ASEAN-member countries like Thailand and Indonesia. It already has distributorships in Vietnam and Malaysia and the Philippines is seen as a hub for further expansion in the region.

According to Andrew Chan, director of Iseway Motors, Chery China is becoming more aggressive especially in the left hand drive markets. “Its recent expansion into Taiwan as well as increasing product efficiencies inside their domestic market proved to be good for the company since to minimize the effect of the global recession.”

The dealer conference will also be the venue where Iseway Motors will introduce an organizational revamp that will infuse new thinking in the organization. The new management team is composed of executive and managers hired from top Japanese automobile companies.

Chery dealers from Metro Manila and the provinces have given 100% support and attendance to this dealer conference which will be held in Dusit Hotel. October 3 was a date deliberately chosen since it is a most auspicious event for the Chinese community as it coincides with the Mid-Autumn Festival, more popularly known as the Mooncake Festival.



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Honda Cars Philippines, Inc. announces plans to adjust the suggested retail prices of its mighty subcompacts, the Honda City and Jazz models. Effective October 1, 2009, all City and Jazz models will have minimal increase in price amounting to Php 5,000 and Php 10,000, respectively. The 1.3-liter A City variant with manual transmission will be priced at Php 681,000 while the 1.3-liter S Jazz variant with manual transmission will be priced at Php 732,000.

The announcement ends the introductory prices of the City in January 2009, when the 3rd generation model was officially launched in the local market.

The entry of the 3rd generation City and 2nd generation Jazz in the market reinforced Honda’s claim on the passenger car segment. This year’s combined City and Jazz sales from January to August more than doubled as compared to the same period in 2008. Such favorable market acceptance enabled Honda to increase its total passenger car sales by 35%.

Bearing refined and class-leading features that are once reserved for luxury vehicles, the City neatly merges modernism with practicality for an ultimate driving pleasure. The launch of the 3rd generation City simply changes the rules on how subcompacts should be like.

The Honda Jazz also ups the ante for subcompacts. This multi-awarded model has been acclaimed for its remarkable use of space, thanks to its versatile ULTRA seats. Its innovative seat configurations can accommodate almost anything- be it tall, long or any utility items.

Just like any other Honda vehicle in the country, the City and the Jazz models are equipped with an advanced i-VTEC technology that makes the most out of every drop of fuel. By employing valve timing combination that pumps in fuel only as needed, the i-VTEC engine creates a perfect blend of remarkable fuel economy and optimum power output.

Apart from outstanding fuel efficiency, Honda vehicles are also engineered to pass the stringent European Emission Standards that regulate the amount of pollution that can be released into the atmosphere. Among local manufacturers, Honda is the only brand that has reached EURO 4 levels for all its model line-up.

So hurry! Rush over to any of the 26 Honda dealerships all over the country and make early reservations. For more details, you may contact any Honda dealership or log on to www.hondaphil.com.



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Iseway Motors Philippines, Inc., the exclusive distributor of Chery vehicles in the country, is eyeing on an expansion of its dealer and service network by the first quarter of 2010. This was announced by Mr. Andrew Chan, Iseway Motors’ Director based in Hong Kong as “Chery’s commitment to provide an economical way of transportation for the Filipino motorist.”

“Our aim is to enhance customer confidence in Chery products,” continues Mr. Chan “as we desire to take our dealerships to the next level.” This expansion includes opening new territories in East Quezon City, the environs of Rizal, Cavite, and major push in the South Luzon area towards Bicol, as well as consolidating the Visayas-Mindanao area.

Mr. Chan was quick to admit that “the financial crisis which started late 2008 affected Chery’s operations in the Philippines,” pointing to some dealers relieving their franchises. “We are a new car brand in the market and therefore not as resilient as the other well-entrenched car marques. However, we have taken huge steps to solve our woes,” explaining that the company has invested some P10 M into business improvement and hiring two of the automotive industry’s well-seasoned sales and after-sales professionals, and a top businessman to form the core of this management team."

Chery will introduce the new 3-man management team in the Dealer Conference in October. “We are targeting to improve overall product quality and customer experience within the Chery brands,” says Mr. Chan.

Standardization of all Chery service bays is a key step in its 2010 Business Plan. Procurement of high-tech equipment and diagnostics tools ensure service needs of Chery customers. These hubs, manned by well-trained technicians and proficient advisors, will offer major and minor repairs such as collisions; change oil and oil filter; cleaning / replacement of spark plugs; and electrical and mechanical services and provide periodic maintenance service to vehicles. These hubs recognize that the scope of its responsibility must extend far beyond merely servicing cars. Polite and dynamic crew, as well as quick response to customers’ needs awaits everyone in these service shops.

Chery is also strengthening its Regional Training Center, which will serve as Chery’s Central Hub for Technical Training in Southeast Asia – Pacific Region. The Training Center is a top-notch training facility that will provide technical training aids and programs, conducted by competent instructors from Chery Automobile to develop the skills of Chery’s local and foreign auto mechanics. Situated at 2290 Pasong Tamo Extension in Makati City, the center is expected to position the Philippines as a major source of highly-equipped automobile technicians.

According to the Regional Training Director of Chery here in the country, the trainings will carry European technology, which at par European-produced automobiles. “At the end of the day, top technicians will learn more and embody the Chery competency.” he added.

Chery persists in the strategic development to provide quality in service and products in order to achieve total customer satisfaction and establish strong relationships with partners. “Through dealer expansion, we would be able to bring affordable vehicles with high value to the places and market that seek Chery,” says Mr. Chan. He adds, “Thus, provide our existing and potential customers accessibility and convenience too.”

Chery vehicles are marketed and serviced by the following accredited dealers:

METRO MANILA

CHERY ALABANG DEALER – (02) 801-8135, (02) 801-4882, (02) 801-4772 ; CHERY LIBIS DEALER - (02) 438-6666, (02) 382-0288, (02) 438-8888, (02) 438-9999; CHERY MAKATI DEALER - (02) 813-1688, (02) 994-6188; CHERY MANILA DEALER - (02) 561-2030, (02) 482-1797; CHERY PARANAQUE DEALER - (02) 820-1991, (02) 829-4613

NORTHERN LUZON

CHERY BULACAN DEALER - (044) 637-0621, (044) 766-5485; CHERY TARLAC DEALER - (045) 982-3851

VISAYAS AND MINDANAO

CHERY CAGAYAN DE ORO DEALER - (088) 856-3999; CHERY CEBU DEALER - (032) 236-1110; CHERY DAVAO DEALER - (082) 224-1957; CHERY ILOILO DEALER - (033) 509-3077, (033) 508-3077

Iseway Motors is the authorized and sole distributor of Chery vehicles in the country. Chery is China’s No. 1 car brand with over 1,000,000 units sold since 1997. Being one of the most successful and young manufacturers in the industry, Chery Automobile Co., Ltd has been exporting Chery vehicles to more than eighty (80) countries worldwide and gearing towards becoming a major exporter of passenger cars to the international market.

For more information visit or contact any Chery dealership nationwide or log on to www.cheryiseway.com.



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Honda ranks highest, in a tie, in the 2009 Philippines Customer Service Index (CSI) StudySM conducted by J.D. Power Asia Pacific.

CSI study measures the over-all satisfaction level of customers who visited authorized dealer or service center for maintenance and repair work during the first 1-2 years of ownership. With a score of 814 points out of a 1,000-point scale, Honda achieves good marks in vehicle pick-up, service initiation, service advisor and service facility factors. From the previous rank of seventh place last year, Honda enhances its level of service convenience and quality for the delight of its customers.

The study identifies 22 standard practices that boost service experience of customers. The key in achieving ultimate customer satisfaction is in the consistent implementation of these standard operating procedures. The CSI Study shows that customer satisfaction levels are high when dealers perform at least 19 of the 22 identified procedures, particularly in relation with communication. Calling to inform when the vehicle is available for pick-up or the routine maintenance needs of the vehicle are just some of the communication-related procedures appreciated by the customers.

The study also reveals that customers highly satisfied with the performance of their servicing dealer indicate that they definitely will revisit for post-warranty services and will definitely purchase next vehicle from the service dealer.

In providing convenient access to superior quality services, Honda has 26 dealerships, 3 service centers and 1 S. P. A. (Honda Service, Parts and Accessories) outlet that are strategically located all over the country to respond to the growing service requirements of motorists.

For maintenance and repair needs, you may call any dealer or service center nearest you and schedule an appointment. Kindly visit www.hondaphil.com or call toll-free Honda Hotline 1-800-1000-HONDA (46632) from 8AM-5PM, Monday-Friday, for more contact information.



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Toyota Motor Philippines Corporation (TMPC), the country’s leading automotive company, is set to introduce the improved line up of its International Innovative Multipurpose Vehicles (IMV). This is composed of the Hilux pick-up truck, Fortuner compact sport utility vehicle (SUV), and Innova multipurpose vehicle (MPV). Toyota’s improvement of the IMV aims to further strengthen the company’s number one position in the Commercial Vehicle segment.

The country’s top-selling Commercial Vehicle, the Innova, offers more convenience with an automatic up/ down Power Driver Window for grades E, G, and V. On the other hand, the basic J variant now comes with a Driver’s Airbag and a 4 spoke steering wheel. More color selections are also now available - Bronze Mica Metallic is offered for the G and V grades and Jade Green Metallic for the E and G grades.


The Hilux, the country’s highest selling pick up, enhances its current line up with improvements for the G, E, and J variants. The 4X4 and 4X2 G grades both now have and Automatic Up/ Down Power Driver Window and 16” wheels. The 4X2 E grade now has better clearance and boasts of a tougher look with a taller frame, similar to the boldness of the 4X4 G grade. This is further complemented by an Automatic Up/ Down Power Driver Window, 16” wheels, Driver’s Airbag, Seatbelt Warning, 4 Spoke Steering Wheel, Power Doorlocks, and Front Fog Lamps. The 4X2 J improves safety with Driver’s Airbag and Seatbelt warning system.

The new Fortuner’s comfort is ensured with its Double Wishbone Front Suspension System. Convenience is also prioritized with an Automatic Up/ Down Power Driver Window for all variants. The 3.0 4x4 V Diesel grade, with Automatic Transmission, also comes with a 6 Way Power Driver’s Seat and Power Retractable Windows. A new variant, the 2.5 G Diesel with Manual Transmission, is now offered for more options.

For more details about the IMV, visit any of the Toyota Dealerships nationwide today.



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