Ford holds Driving Skills for Life Seminar for driving challenge participants (0)
10:18 AM by , under ford philippines
Ford prepares challengers of the Jollibee
Drive-Thru Cross-Country Challenge with award-winning road safety seminar
MANILA, Philippines, May 2012 – As part of its
commitment to promoting safe, smart and fuel efficient driving in the
Philippines, Ford recently conducted a Driving Skills for Life (DSFL) seminar
for the twenty challengers participating in the Jollibee Drive-Thru Cross-Country
Challenge.
In partnership with Ford, Jollibee launched
its nationwide Drive-Thru Cross-Country Challenge where ten teams of two are
tasked to drive across the Philippines and make their way to as many of the
designated Jollibee Drive-Thru stores for a total of 10 days onboard the
popular Ford Fiesta 1.6L Sport Plus hatchback. With a mix of driving and fun
challenges, the teams will accumulate a total of 40,000 kilometers over the ten
day program.
To prepare the challengers, Ford’s DSFL
program highlighted safe, smart and fuel-efficient driving techniques to help
the finalists anticipate road conditions, stay safe on the road and save fuel
on the way.
“Road safety is very close to our business. We
are not only committed to providing our customers with vehicles that feature
the latest safety features and smart technologies like the best-selling Ford
Fiesta, but with our DSFL training, we also hope to enhance their knowledge and
help make them drive better, safer, and with more awareness of other vehicles
on the road,” said Anika Salceda-Wycoco, assistant vice president for Communications,
Ford Group Philippines.
Anticipating Traffic Conditions, Preventing Road
Accidents
The latest DSFL seminar, specifically tailored
for the Jollibee Drive-Thru Challenge teams, tackled road safety awareness, important
safety tips and fuel efficient driving techniques. The DSFL hands-on training
using the Ford Fiesta Sport Plus included steering exercises, tight maneuvering
courses and breaking exercises, allowing the participants to properly acquaint themselves
with the vehicles prior to the actual challenge.
“The Jollibee Drive-Thru Challenge teams will
face multiple road conditions and obstacles on their journey across the
Philippines. With our DSFL seminar, we hope to equip them with the right road
safety information and skills to keep them safe on the road,” said JP Tuason,
DSFL instructor and president of Tuason Racing School.
Thrilling Driving Challenge Awaits
The challengers were not only excited about
the Jollibee Drive-Thru Challenge but were also pleased with the road safety
information and techniques shared during the DSFL seminar held in Ford’s Sta.
Rosa offices.
“I’m definitely looking forward to this
challenge. I love cars and spending ten days with the Fiesta is more than
enough pleasant experience for me. The seminar is also useful as it is not just
about winning but also staying safe on the road,” shares motoring writer
Ulysses Ang.
“Having known one another for seven years, our
advantage is that we know each other’s strengths and weaknesses. The seminar
was very helpful in preparing us for possible dangers on the road,” shares good
friends Anthony Gaas and Niño Duran.
The winning team of the Jollibee Drive-Thru
Cross-Country Challenge will receive a PhP1 million cash prize and two Ford
Fiesta 1.4L AT Trend hatchbacks.
Since 2005, Ford Philippines’ road safety
program has had more than 20,000 participants and was re-launched in 2008 under
Ford’s global DSFL program. The company has an ongoing partnership with the
Tuason Racing School (TRS) to help raise awareness on safe driving practices,
and has conducted sessions with a wide variety of audience – provided to all,
free-of-charge.
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